GAA+ will be launched shortly.
By Cian O'Connell
Uachtarán Chumann Lúthchleas Gael Jarlath Burns has confirmed a new GAA-owned service will be launched.
During his óráid at GAA Annual Congress in Donegal, Burns announced the development of GAA+.
"Today, I am pleased to confirm the next phase in our ‘over the top’ / ‘direct to fan’ streaming offering with the announcement of our fully GAA-owned and operated service called GAA+," Burns said.
"GAA+ will mean more content across live matches and additional programming, including midweek programming, and continued value for members and supporters alike.
"It will stream its first live games from the opening weekend of this year's Championship."
A TV camera operator before the GAA Hurling All-Ireland Senior Championship Final between Clare and Cork at Croke Park. Photo by Piaras Ó Mídheach/Sportsfile
Burns acknowledged the importance of GAAGO during the past decade. "No recent changing of a calendar year in the GAA would be complete without reference to GAAGO, our own digital streaming service which came into existence in 2014," he reflected.
"Sometimes in the maelstrom we tend to forget its importance and just how much the media landscape has changed in the period since its inception.
"To say it has served us well would be an understatement and the flexibility it affords us around the scheduling and broadcasting of games would be sorely missed if it wasn’t available to us.
"I shudder to think how much ground we would have to make up if we were only starting out on our journey in this space now."